Branding & marketing yang sukses pastinya memiliki dasar – dasar yang kuat. Ada banyak ahli dan para tokoh yang memberi kita inspirasi dalam quote nya mengenai dasar – dasar marketing / branding yang bisa menyemangati kita.
Quote Marketing & Branding
“Build something 100 people love, not something 1 million people kind of like.” – Brian Chesky
“Marketing adalah perang persepsi, bukan produk” – All Ries
“Going viral is not random, magic, or luck. It’s a science” – Jonah Berger
“Marketing is not about product that you make, but the story that you tell” – Seth Godin
“People buy feelings, they don’t buy product” – Seth Godin
“Content is king.” – Bill Gates
“Smart marketers and smart brand managers understand the importance of leveraging frame of reference to build their brands.” – Mark Saphiro
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“A brand is simply trust” – Steve Jobs
“Advertising is the way Great Brands get to be Great Brands” – All Ries, The Positioning Pioneers
“Brand anda adalah persepsi atau emosi yang dirawat oleh pelanggan anda, yang merefleksikan pengalaman mereka berhubungan dengan anda” – MvNally & Speak
“Product are made in the factory, brand are created in mind” – Walter Londors
“People will ignore or skip anything they don’t like. So brands have to start making things they love.” – Steve Pratt
“Brand equity is the sum of all the hearts and minds of every single person that comes into contact with your company.” – Christopher Betzter
“Your brand is what people say about you when you’re not in the room.” – Jeff Bezos
“Your brand is a story unfolding across all customer touch points.” – Jonah Sachas
